Unedited Beauty Crusader

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What is Unedited Beauty?

No False Promises..

Plumped up lips, airbrushed skin, silky smooth hair and eyelashes that could lift a child to the clouds! is this the ultimate achievement of beauty? We have been trying to re-imagine ourselves as the unachievable 'runway model,' and we must ask ourselves, is this really beautiful?

We should know better than to starve ourselves and spend ridiculous amounts of money on false promises and unrealistic expectations of beauty.

There is a better way and we are on this Crusade to discover the modern woman as one that treasures their skin and the unique imperfections that make them so beautiful. We are on the cusp of a new era, recently seeing in 2014 fashion designers like, Marc Jacobs, Jason Wu and more adopting this Crusade for Unedited Beauty. Making sure their models were properly moisturised to make them true blank canvases and uniquely wearing each design without all their faces blending into one another. As Francois Nars from NARS Cosmetics said, 'Marc see's them almost like an army of girls on the runway' of make-up free faces.

Almost every issue of Vogue writes about how beautiful a make-up free face is. One Vogue article of Kristen Stewart promotes "Saying no to make-up". Beautiful is being redefined and 'el natural' look with women's imperfections the ultimate accessory to being truly fashionable.

Unedited Beauty to us is casting out outdated constructs like 'studio fabricated beauty' to rediscover the stylish 'natural street beauty'. 'Modern beauty' is effortless. Although there is a place for some make-up, is there really a need for a full face of make-up on a Saturday morning, or a Sunday walk?

We imagine a women who is truly themselves, not needing to cover-up who they are by covering up they skin with layers of make-up. A woman that knows that their unique placed freckles and imperfections are ultimately the most beautiful accent to any outfit.

picture attributed to Elle Magazine's article photographer Rex


(published 03/11/2014 @ 09:59:00)

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Kristen Elise Laing-Herbert

Kristen Elise Laing-Herbert

Kristen Elise is GM and blog girl. Trying to live her unedited beauty truth - lifestyle, skincare, self-confidence. 

Unearthed. Unedited. Unforgettable.

Her mission as the Creative Director, is to help LaGaia become the 'Unedited Beauty Crusaders' of luxury spa brands. Enter LaGaia Unedited - without fluff marketing, false promises, LUE offers unedited formulations - natural + organic, unedited confidence and an unedited lifestyle to walk on the wild side every day.

"Luxury skincare is as much about character and personality, as elegant natural beauty. Skin that radiates au naturelle, is the most precious adornment any woman could wear. Transparency, no false promises and making studio photography and editing a thing of the past bringing street photography from 'point & capture' - straight to print." ~ Kristen Elise